Free Template · Eventify Solutions

Website Project Brief Template

Answer these questions before you speak to any developer. A clear brief saves time, reduces surprises and helps you compare quotations fairly.

For: Business owners and managers planning a new website or a redesign

01About your business

02Goals of the website

What is the single most important action you want visitors to take?

What other actions matter (call, WhatsApp, download, book, buy)?

How will you know the website is working six months after launch?

What problems does your current website have, if you have one?

Who in your team will receive and respond to enquiries?

03Pages and content

Which pages do you need (for example Home, About, Services, Contact)?

Who will write the text, and when will it be ready?

Do you have good photos or videos of your work, or do they need to be produced?

Will you publish news, articles or a blog? How often, and who will write it?

Are there documents, brochures or price lists visitors should download?

What legal pages do you need (privacy policy, terms, refund policy)?

04Features and integrations

Which forms do you need, and what should each one ask?

Should enquiries go to email, WhatsApp, a CRM, or more than one place?

Do you need online payments, bookings or a customer login?

Should the site connect to any existing software you use?

Do you need analytics, and how will you handle cookie consent?

Who should be able to update content after launch?

06Budget, timeline and ownership

What budget range have you set aside for the build?

What ongoing budget is available for hosting, maintenance and updates?

Is there a fixed launch date, and why?

Who will approve designs and content, and how quickly?

Do you already own a domain name? Who controls the account?

Who will own and have access to the hosting and website accounts?